Him trying to make his nose look smaller. Me mid-laugh
Anonymous asked: Which Zeitler aunt do you love the most?
The one whose name begins with M.
Blue Apron is one of those relentless companies whose sponsored posts are constantly floating to the top of my Facebook feed. And if I weren’t exactly its target market, I’d probably be annoyed. But almost as soon as I mentioned the concept to my boyfriend — “you pay them to send you food and recipes, and then you cook them” — he signed us up, and our first box, full of three meals for the week, arrived at home.
I love to cook. I’m not much of a baker, but when it comes to almost anything else, I definitely know my way around a recipe. I used to be a disciple of Smitten Kitchen (shoutout to this sweet potato recipe, which got me through most of the 2011 holiday season), and I loved inviting people over for dinner, or bringing food in to my coworkers. But after moving to NYC, where everything is a never-ending schlep and my future in hunting down appropriate storage/kitchen space looks pretty damn bleak, it’s just been easier to go out to dinner or have it delivered to me.
I think what I appreciate most about Blue Apron is that they’ve taken the hunt-and-gather aspects of grocery shopping and meal planning out of the equation, so I can come home, follow the recipe and have a healthy/leafy/colorful dinner in about 20 minutes. It’s ±$160 per month to have three recipes per week to split between the two of us — very affordable given the amount we’d spend eating out or getting food delivered.
What I don’t like is not having much control over the selection, and the selection itself seems like it might get a bit monotonous. If I were to guess, I’d say the recipe planners operate within this chicken-beef-fish-Mexican-Asian matrix, spitting out recipes that swap out the soy sauce for the peanut sauce, the chicken for the fish, the avocados for the red cabbage, etc. And some days I just don’t feel like yet another sesame-seasoned dish. But for the most part, I really am enjoying cooking protein-heavy meals over opting for carby (delicious) delivery. And I’ve got to say it’s cute watching John learn some basic cooking skills. He’s really proud of his ability to cut carrots into matchsticks.
Photos top to bottom: Sesame chicken wings with rice, seared hake with veggies and lentils, fish tacos, chicken and soba noodles, and pork chop with apple slaw